Right Content. Right Audience. Smartly Automated.

Join us at the IBC 2025 in Amsterdam, where we’ll transform how you connect the right content with the right audience.

Mediagenix Ratings Artist

Instant, AI-powered performance predictions for all content types and target demographics.
 
  • Steer clear of ineffective programming decisions and suboptimal content scheduling.
  • Directly influence ad revenue, and avoid compensation for overestimations.
 
Mediagenix Ratings Artist instantly and accurately provides predictive analytics and scoring for all content types, with dedicated predictions per target demographic. This award-winning AI tool utilizes state-of-the-art machine learning models trained on rich historical data infused with content and context metadata.
Mediagenix Artist Illustration

The Mediagenix Ratings Artist advantage

Traditionally, consumer intelligence teams rely on running average analyses to predict future ratings. Mediagenix understands this is cumbersome, time-consuming and prone to errors.

  • Save time and resources: Free up your team for higher-level analysis.
  • Optimize scheduling: Make data-driven decisions for peak viewership.
  • Maximize ad revenue: Confidently negotiate based on accurate forecasts.
  • Our collaboration with Talpa Network’s Consumer Intelligence team yielded an ML model engineered to perfection, boasting exceptional accuracy across various content types and target demographics.

 

Mediagenix Ratings Artist:

  • Eliminates the need for manual estimation
  • Offers dedicated predictions per target demographic
  • Leverages ML for superior accuracy, resulting in a 70% FTE enablement
  • Adapts swiftly to last-minute schedule and contextual changes
  • Customizable for all content types and target demographics
Mediagenix Artist Illustration

The Mediagenix advantage

  • Seamless Integration – Ratings Artist seamlessly integrates into existing workflows with the Mediagenix Platform. Each morning, the system updates predictions for up to 90 days in advance, ensuring proactive decision-making.
  • Human-in-the-loop approach – At Mediagenix, we prioritize a human-in-the-loop approach. While our ML model generates highly accurate predictions, our users retain the autonomy to override them based on their domain expertise.
  • Empowering users with BI Studio – BI Studio empowers users with robust analytics tools to analyze past and future ratings comprehensively. Qualitative data assets and iterative KPI visualizations aid in evaluating channel performance and content lifecycle.
  • Transparent performance monitoring – Our dashboards offer insights into individual predictions and confidence scores, preventing an ML black-box situation. Users can monitor the ML model’s performance with ease.

Insights

Get inspired

12 Sep. 2025 – 15 Sep. 2025

IBC 2025

Book a meeting with us at IBC 2025 to get a tailored walkthrough of how we can help you streamline your media operations, build a bigger audience, and stay ahead of changes.

IBC 2025

09 Sep. 2025

From Acquisition to Innovation Engine: Spideo DNA Powers the Mediagenix Portfolio

One year on, Mediagenix completes full integration of Spideo technology and talent, driving audience intelligence earlier in the pipeline and measurable customer gains.

From Acquisition to Innovation Engine: Spideo DNA Powers the Mediagenix Portfolio

04 Sep. 2025

Why modern Strategic Content Planning does not use Excel sheets!

In this exclusive case study, learn how NRK, Norway’s public service broadcaster, is revolutionizing its long-term content strategies with Mediagenix’s Strategic Content Planning product. Register now to access the case study.

Why modern Strategic Content Planning does not use Excel sheets!

03 Sep. 2025

Mediagenix Appoints Tim Goff as Vice President of Curation and Scheduling

Mediagenix, today announced the appointment of Tim Goff as Vice President of Curation and Scheduling.

Mediagenix Appoints Tim Goff as Vice President of Curation and Scheduling

02 Sep. 2025

Increasing the Effectiveness of Strategic Content Planning

Learn more about what effectiveness gains are possible when focusing on improvements in the Strategic (Content) Planning function.

Increasing the Effectiveness of Strategic Content Planning

24 Jul. 2025

Mediagenix Showcases how Personalization Powers a Self-optimizing Content Lifecycle at IBC2025

Fully integrated personalization and recommendations engine continuously refines data-driven decisions from content strategy to title management and automated scheduling.

Mediagenix Showcases how Personalization Powers a Self-optimizing Content Lifecycle at IBC2025

22 Jul. 2025

Mediagenix Named an IDC Innovator in Media and Entertainment, 2025

Mediagenix has been named an IDC Innovator in the IDC Innovators: Media and Entertainment 2025* report.

Mediagenix Named an IDC Innovator in Media and Entertainment, 2025

17 Jul. 2025

Mediagenix: A 2025 IDC Innovator

Discover why Mediagenix was named an IDC Innovator in Media and Entertainment, 2025.

Mediagenix: A 2025 IDC Innovator

17 Jul. 2025

Conversion Hacking / Flywheel whitepaper

Mediagenix Publishes Strategy on Using Personalization to Drive Content ROI Across the Entire Lifecycle.

Conversion Hacking / Flywheel whitepaper

08 Jul. 2025

Engagement & Conversion Hacking

This article focuses on the critical role of personalization and recommendation strategies in optimizing user engagement and monetization for video services. It highlights that an effective approach to personalization is not just about driving engagement but also about enriching the entire content lifecycle, including content strategy, curation, and scheduling.

Engagement & Conversion Hacking

30 Jun. 2025

Your content lifecycle. Lean. Smart.

Corporate brochure (updated 2025)

Your content lifecycle. Lean. Smart.

26 Jun. 2025

How Personalization and Recommendation can revolutionize the Content Supply Chain

Watch the webinar at your convenience — discover how explainable AI is redefining content discovery.

How Personalization and Recommendation can revolutionize the Content Supply Chain

18 Jun. 2025

Personalization within the content supply chain – A Devoncroft interview with Globo and Mediagenix

Listen now – How content recommendations & personalized search are significantly improving the user experience on Globo’s Globoplay service.

Personalization within the content supply chain - A Devoncroft interview with Globo and Mediagenix

27 May. 2025 – 29 May. 2025

BroadcastAsia 2025

Join us at the BroadcastAsia in Singapore, May 27 – 29 (booth 5C1-4).  Discover innovative, data-driven, and automated ways to strategize, manage, schedule and personalize your content — effortlessly and collaboratively.

BroadcastAsia 2025

06 Apr. 2025 – 09 Apr. 2025

NAB Show 2025

We had a fantastic time at the NAB 2025 Show in Las Vegas, where we showcased how to revolutionize connecting the right content with the right audience. Attendees discovered innovative, data-driven, and automated solutions to effortlessly and collaboratively strategize, manage, schedule, and personalize content.

NAB Show 2025

The best of both worlds: modularity and integration

The three Mediagenix solutions—Strategize, Manage, Engage—follow the content lifecycle from beginning to completion. They are standalone SaaS suites with capabilities that complement each other like building blocks.
While each SaaS suite can operate independently, they are also pre-integrated with the Mediagenix Platform to boost workflow efficiency and create a unified data foundation.

  • Manage

    Manage content value as one team. Streamline collaborative workflows that transcend company boundaries. Stay on the same page, with one source of truth.

  • Engage

    Optimize audience engagement across on-demand, FAST, linear, and social channels with multiplatform scheduling efficiency, smart automation and integrated reporting.

Get the answers

Let’s talk about how you can make your content work smarter, get everyone in sync, do more with less, expand your reach, and stay ahead of changes.