Right Content. Right Audience. Smartly Automated.

Join us at the IBC 2025 in Amsterdam, where we’ll transform how you connect the right content with the right audience.

What is the Future of FTA? Dan Meyer at Nextv Series Europe

How can Free-to-Air (FTA) services increase their share of digital viewing time and grow a BVOD service? On 11 May, MEDIAGENIX Sales Manager Dan Meyer will join a panel of experts to discuss the future of FTA in a world with free streaming apps.

At Nextv Series Europe in Prague, MEDIAGENIX Sales Manager Dan Meyer was on a panel of experts discussing the role of Free-to-Air broadcasters in the streaming landscape.

How can FTA increase their share of digital viewing time? How can organizations grow a BVOD service in practice? And what’s the future of FTA in a world with free streaming apps? These are the kind of questions the panel tried to answer in this discussion moderated by journalist Julian Clover.

Joined Dan on the panel: 

  • Jan Vlček, Group Revenue Officer for CME
  • Grigory Lavrov, VP Trade Marketing and FTA channels in CEE & MENAT for Warner Bros. Discovery
  • Bjarne Andre Myklebust, Head of Distribution for NRK
  • Jan Maxa, Director, Content Development and New Media for Česká televize  

Nextv Series Europe is a Dataxis conference revolving around innovation and transformation in the media industry. It regroups TV industry professionals from Europe to discuss the newest business trends and key challenges faced in this industry. Read more.

 

Insights

Get inspired

24 Jul. 2025

Mediagenix Showcases how Personalisation Powers a Self-optimizing Content Lifecycle at IBC2025

Mediagenix Showcases how Personalisation Powers a Self-optimizing Content Lifecycle at IBC2025

22 Jul. 2025

Mediagenix Named an IDC Innovator in Media and Entertainment, 2025

Mediagenix has been named an IDC Innovator in the IDC Innovators: Media and Entertainment 2025* report.

Mediagenix Named an IDC Innovator in Media and Entertainment, 2025

17 Jul. 2025

Conversion Hacking / Flywheel whitepaper

Mediagenix Publishes Strategy on Using Personalization to Drive Content ROI Across the Entire Lifecycle.

Conversion Hacking / Flywheel whitepaper

09 Jul. 2025

AI Meets Editorial: The Human-AI Synergy at the Heart of Personalization and Modern UX

In an era where content abundance meets attention scarcity, the pressure is on for media platforms to get personalization right. At the recent Devoncroft webinar, industry leaders from Globo and Mediagenix offered a revealing look at how AI-driven personalization is no longer a backend feature. It is now a front-row player in shaping editorial strategy, user experience, and revenue models.

AI Meets Editorial: The Human-AI Synergy at the Heart of Personalization and Modern UX

18 Jun. 2025

Mediagenix to supply France Médias Monde with state-of-the-art Content Scheduling solution

Mediagenix has been selected to supply global broadcaster France Médias Monde (FMM) with its state-of-the-art, award-winning Content Scheduling solution for all of France 24’s global linear channels and on-demand platforms.

Mediagenix to supply France Médias Monde with state-of-the-art Content Scheduling solution