IBC 2024

At IBC 2024 as not seen on TV: Smart content solutions to strategize, manage, and engage.

Ivan Verbesselt: “We need to rely on actual data, not on guesswork.”

Watch our Chief Product and Marketing Officer in an interview with IABM upon winning the BaM Award for Monetization.

IABM Interview with Ivan Verbesselt, Chief Product and Marketing Officer for MEDIAGENIXupon winning the BaM Award for Monetization.

Watch the interview:

“I am very pleased to receive this award because whatever you do in this industry is business. We need to be able to monetize our content effectively. Ultimately, the industry will need to become more refined, not only in measuring success but also in predicting the success of content. That’s precisely what Ratings Artist is about – using a scientific approach to predict ratings, not relying on guesswork but on actual data within the system.”

Insights

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17 Jul. 2024

Mediagenix at IBC: As not seen on TV

The well-oiled machinery behind viewer engagement.
At IBC booth 1.B47 (Hall 1), September 13-16: Mediagenix unveils how intelligence, collaboration, and automated orchestration behind the screens deliver perfect viewer experiences. The innovative Mediagenix solutions ensure unparalleled viewer engagement. And empower a distributed workforce to collaborate effortlessly, maximizing content ROI through operational efficiency and business agility.

Mediagenix at IBC: As not seen on TV

26 Jun. 2024

Mediagenix Snowflake integration empowers customers with enhanced data access

We are excited to announce the launch of our new Snowflake integration. This cutting-edge integration is designed to enable customers to effortlessly pull data from our extensive platform ecosystem, significantly enhancing their data analysis and decision-making capabilities.

Mediagenix Snowflake integration empowers customers with enhanced data access

26 Jun. 2024

M-Connect 2024: Insights and vision shared at UAB and BAB

On 23 and 24 May, M-Connect 2024 unfolded in the historical city center of Ghent, Belgium. This dual experience event, featuring our 19th User Advisory Board (UAB) and our 2nd Business Advisory Board (BAB), provided a one-of-a-kind platform for inspiration, interaction, and networking.

M-Connect 2024: Insights and vision shared at UAB and BAB

20 Jun. 2024

The content value management challenge

In the second of a series of articles throughout 2024 examining the key challenges broadcasters and content rightsholders face today, Nick Moreno explores the crucial challenge of maximizing content value amid rising production costs and shifting industry trends.

The content value management challenge

03 Jun. 2024

Mediagenix: The story behind the unified brand

Mediagenix unifies all product brands under one name — Mediagenix, with a fresh logo and visual style - by Fabrice Maquignon, CEO

Mediagenix: The story behind the unified brand