“Doing things right with content is important, but doing the right thing is critical.”
At IBC 2024, Mediagenix CEO Fabrice Maquignon and Ivan Verbesselt, Chief Strategy and Marketing Officer, were interviewed by Martin Redhead, IABM Research Lead, following Mediagenix's win of the BaM Award for Mediagenix Strategic Planning.
Hear their insights on a holistic approach to content lifecycle management and the importance of establishing a data-driven content lifecycle before placing overly high short-term expectations on AI and ML.
Insights
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14 Oct. 2025
Mediagenix Joins AWS ISV Accelerate Program
Milestone follows successful AWS Foundational Technical Review, validating Mediagenix platforms for security, reliability, and operational best practices while expanding global growth opportunities with AWS
07 Oct. 2025
Mediagenix Content Strategy Whitepaper Provides a Path to Maximum Catalog Exposure and Revenue
Mediagenix published a new whitepaper, “Increasing the Effectiveness of Strategic Planning,” authored by Gijsbert Voorneveld, Management Consultant specialized in Change Management, Supply Chain Management and Rights & Metadata Management.
16 Sep. 2025
Mediagenix Celebrates Triple Best of Show Wins at IBC2025 for Humanized Semantic Search and Scheduling Automation
Mediagenix’s Humanized Semantic Search was awarded Best of Show by TV Tech, while its Scheduling Automation solution captured two Best of Show honors — one from TV Tech and one from TVBEurope.
09 Sep. 2025
From Acquisition to Innovation Engine: Spideo DNA Powers the Mediagenix Portfolio
One year on, Mediagenix completes full integration of Spideo technology and talent, driving audience intelligence earlier in the pipeline and measurable customer gains.
03 Sep. 2025
Mediagenix Appoints Tim Goff as Vice President of Curation and Scheduling
Mediagenix, today announced the appointment of Tim Goff as Vice President of Curation and Scheduling.
