Right Content. Right Audience. Smartly Automated.

Join us at the IBC 2025 in Amsterdam, where we’ll transform how you connect the right content with the right audience.

M-Connect 2024: Insights and vision shared at UAB and BAB

On 23 and 24 May, M-Connect 2024 unfolded in the historical city center of Ghent, Belgium. This dual experience event, featuring our 19th User Advisory Board (UAB) and our 2nd Business Advisory Board (BAB), provided a one-of-a-kind platform for inspiration, interaction, and networking.

The UAB, a highly anticipated event among our EMEA customers, is a platform for key users, system administrators, and operational professionals to delve into thought-provoking presentations, interactive sessions, and informal networking. We explored innovations, developments, and future directions in content strategy, content value management, and content scheduling capabilities.

Simultaneously, the BAB brought together senior executives and industry thought leaders for topical roundtable discussions, addressing media industry transformations and technological solutions with a focus on business agility.

Embracing change and innovation

In the plenary part of the event, keynote speaker Rik Vera urged the attendees to embrace change and innovation with curiosity. Setting the stage for later discussions, CEO Fabrice Maquignon provided an insightful overview of Mediagenix’s transformative journey, emphasizing the need for business agility and operational scalability in a digital age dominated by streaming and new business models. After a surprise sneak peek into the Mediagenix rebrand, which was to launch the week after, Gunel Mammadova from MBC shed light on operational challenges and the importance of a streamlined content supply chain.

Presentations and demos with interaction

For the rest of Day 1, the participants dived into presentations and demos, but it was all about interaction with Q&A, polls, and voting action. We talked all things FAST automation and linear scheduling, got creative and collaborative with content strategy, reveled in the magic of on-demand planning, and geeked out over connectivity, scalability, integrations, data intelligence, and AI.

Highlights included harnessing the power of a single source of truth with the Mediagenix Metadata Portal, and unlocking collaborative workflows with production houses via the Mediagenix Production Portal. We wrapped up with a peek into our product roadmap to the future.

Roundtable discussions and networking

In the evening, participants unwound and connected in a more casual setting against the picturesque backdrop of Ghent’s inner city, culminating in dinner at a historic venue.

Day two, aptly named Connect Day, fostered deeper connections among customers, who engaged in table talks, real-life use cases, and direct feedback sessions.

As the curtains closed on M-Connect 2024, participants left with strengthened relationships, newfound insights, and a shared vision for collaborative adventures ahead.

A huge THANK YOU to all participants, our amazing EMEA customers, for making M-Connect a massive success!

Insights

Get inspired

17 Jul. 2025

Conversion Hacking / Flywheel whitepaper

Mediagenix Publishes Strategy on Using Personalization to Drive Content ROI Across the Entire Lifecycle.

Conversion Hacking / Flywheel whitepaper

09 Jul. 2025

AI Meets Editorial: The Human-AI Synergy at the Heart of Personalization and Modern UX

In an era where content abundance meets attention scarcity, the pressure is on for media platforms to get personalization right. At the recent Devoncroft webinar, industry leaders from Globo and Mediagenix offered a revealing look at how AI-driven personalization is no longer a backend feature. It is now a front-row player in shaping editorial strategy, user experience, and revenue models.

AI Meets Editorial: The Human-AI Synergy at the Heart of Personalization and Modern UX

18 Jun. 2025

Mediagenix to supply France Médias Monde with state-of-the-art Content Scheduling solution

Mediagenix has been selected to supply global broadcaster France Médias Monde (FMM) with its state-of-the-art, award-winning Content Scheduling solution for all of France 24’s global linear channels and on-demand platforms.

Mediagenix to supply France Médias Monde with state-of-the-art Content Scheduling solution

03 Jun. 2025

Mediagenix Unveils Data Scan Tool to Significantly Improve Quality of Metadata at Media Companies

Mediagenix announced the launch of Data Scan, a new capability within the Mediagenix suite of products across the content supply chain.

Mediagenix Unveils Data Scan Tool to Significantly Improve Quality of Metadata at Media Companies

15 May. 2025

Mediagenix Wins Prestigious BroadcastPRO Award for Scheduling Automation at CABSAT 2025 Show

We are beyond delighted to have won the BroadcastPro Middle East award for Scheduling Automation in the category of Best in Content Scheduling & Monetization!

Mediagenix Wins Prestigious BroadcastPRO Award for Scheduling Automation at CABSAT 2025 Show