MEDIAGENIX Webinar on Data-Driven Content Lifecycles

Are your content lifecycles greatly guided by gut feeling? In today’s complexity, that intuition should be firmly backed up by actionable insights from unlocked data and AI if you are to achieve a sound return on your precious content.

Learn how with this recording of the MEDIAGENIX webinar of 23 November 2022.

How data can drive your content-lifecycle decisions

How do you 

  • measure and analyse the expected value of your stock?
  • pinpoint what content you need to acquire, commission or produce to keep your audience engaged?
  • decide exactly where and when you will schedule or publish that content? 
And how can you predict your content's performance will come up to expectations?

Learn how from our data experts Lucas Denys and Jens Costers

The Speakers

Lucas Denys

Lucas (on the right) is the Data & Integration Product Manager at MEDIAGENIX. Before, Lucas worked as a data scientist and machine learning engineer in startups and established organizations. He holds degrees in engineering, computer science and business economics.

Jens Costers

Jens (on the left) manages the Data & Integration team at MEDIAGENIX. Before, Jens worked as a web developer and BI consultant. He holds a degree in engineering.

Register to access the recording

Register here and watch our webinar on Data-Driven Content Lifecycles.

This webinar is part of the MEDIAGENIX webinar series about unlocking the full potential of a truly connected, data-driven Content Supply Chain to leverage current and new industry trends to your advantage.