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Reimagining the content supply chain – four key learnings from NAB25

There’s always an urge to declare a single theme from any of the Media & Entertainment industry’s major trade shows – and NAB25 is no exception...

Reimagining the content supply chain – four key learnings from NAB25 (Cover)

Reimagining the content supply chain – four key learnings from NAB25

There’s always an urge to declare a single theme from any of the Media & Entertainment industry’s major trade shows – and NAB25 is no exception…

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Reimagining the content supply chain – four key learnings from NAB25 (Cover)

Less with less

At the 2025 NAB Show, a transformative shift in the media and entertainment industry emerged, centered on the principle of “doing less with less.” This approach challenges broadcasters and content creators to critically examine every step of their content supply chains—eliminating redundancies rather than merely optimizing what’s already there. These forward-looking strategies are reshaping the future of media operations.
 
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