Mediagenix Awards Spotlight Leadership in Intelligent Content Operations

Ivan Verbesselt, Tanja A.L. Gielen, and Wouter Verheylezoon smile while holding Best of Show award and TV Tech award at IBC 2026

Agentic AI across media operations: Title Management, Curation, Personalization and Scheduling connect fragmented workflows to drive greater efficiency and content ROI


Brussels, Belgium – September 30, 2026 – Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, is building on its IBC2026 momentum with two industry awards recognizing innovation in intelligent scheduling and agentic AI. Mediagenix Scheduling Optimization received a Best of Show Award from TVBEurope, while Mediagenix Agentic Workflows for Media Operations was recognized by TV Tech.

The awards reflect a broader evolution of the Mediagenix platform as the company brings intelligence and automation across the content lifecycle. Editorial Strategy and Planning, Title Management, Curation, Personalization and Scheduling operate as a connected ecosystem, enabling intelligence generated in one part of the workflow to inform decisions and actions elsewhere. Mediagenix’s Trusted Agentic AI Operating Model builds on that foundation, giving AI agents the business context, governance and human oversight needed to work across traditionally fragmented media operations. 

By connecting these workflows, Mediagenix enables media organizations to reduce manual effort and operational complexity while making better use of content, rights, audience and performance intelligence. The result is a more responsive operation that can continuously optimize how content is managed, surfaced, scheduled and delivered to audiences.

“These awards recognize two very different innovations, but they are connected by the same vision,” said Emmanuel Müller, Chief Product Officer at Mediagenix.

“We are bringing together Title Management, Curation, Personalization and Scheduling so intelligence can flow across the content lifecycle rather than remain trapped in individual workflows. Agentic AI builds on that connected foundation, moving us closer to the Real-Time Media Enterprise, where media operations can continuously respond to changing content, audience and business needs.”


Scheduling Optimization: Continuous Channel Performance
Award-winning Mediagenix Scheduling Optimization brings content intelligence, automation and performance insights together to help broadcasters and FAST operators continuously improve channel performance across linear and streaming environments.

Powered by Mediagenix Semantic Intelligence and a flexible scheduling engine, the solution can generate broadcast-ready schedules in minutes, including programming, promotions, breaks and secondary events. Content-aware recommendations help teams identify titles that align with editorial and business objectives, while rules and verification keep schedules aligned with rights and operational requirements.

Rather than treating scheduling as a static planning exercise, Scheduling Optimization enables teams to continually refine channels as content, audience behavior, and business priorities change, while keeping editorial teams in control of the decisions that affect engagement and monetization.

Trusted Agentic AI Across Media Operations
Mediagenix Agentic Workflows for Media Operations extends intelligence across the content lifecycle by enabling AI agents to work within the business context and operational controls of the Mediagenix platform.

The approach combines a conversational AI experience, Semantic Intelligence, support for Model Context Protocol (MCP) and the Mediagenix AI Gateway. Through the Mediagenix AI Business Assistant, users can ask business questions, identify issues and initiate actions using natural language across workflows including Title Management, planning and scheduling.

Semantic Intelligence gives agents the context needed to understand relationships between content, rights, schedules and other operational data, while the AI Gateway provides traceability, governance controls and guardrails. Existing permissions and human-in-the-loop workflows remain in place, allowing organizations to introduce agentic AI while maintaining oversight of AI-driven recommendations and actions.

Together with Mediagenix innovations in Curation and Personalization, these capabilities are advancing the company’s vision for the Real-Time Media Enterprise: connected media operations that can use intelligence across the content lifecycle to respond more quickly to changing audience, content and business signals, improve operational efficiency and maximize content value.

ABOUT MEDIAGENIX

Mediagenix is a global leader in smart content solutions to profitably connect the right content to the right audience. The Mediagenix modular SaaS platform orchestrates the entire content lifecycle to actively drive content lifetime value and audience engagement. Content strategy, title & rights metadata management, scheduling and personalization all converge into one lean, company-wide collaborative flow revolving around one source of truth. Headquartered in Brussels, Mediagenix has offices in Bangkok, Denver, London, Madrid, Miami, Paris, Singapore, Skopje, and Sydney. With a team of 400+ experts working closely with 10,000+ users, Mediagenix is the trusted partner for more than 200 media companies globally.

MEDIA CONTACT

Melissa Harding
Grithaus Agency
(e): melissa@grithaus.agency

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