30 Sep. 2020 -
In this interview with MEDIAGENIX, EBU Head of Digital, Transformation and Platforms Ezra Eeman throws an interesting light on how Public Service Media can stay relevant amid fierce competition.
21 Sep. 2020 -
"We may be heading for a 'fragmentation tipping point' where consumers are not only getting overwhelmed and frustrated from navigating through a raft of content silos, but also must contend with the expensive bundle that de facto emerges from all this stacking without a bundling discount. This is where the pendulum might start to swing back to re-aggregation."
MEDIAGENIX joined the DPP opening a new door to exchanging ideas and experiences with experts from the whole supply chain.
TV 2 Danmark went live with Promoplan, the strategic promotion planning tool that enables a company’s marketing department to draw up an optimal promotion plan for all the promotion efforts of the organization and manage the complete promotion life cycle, from the definition of the goals to building and executing media plans.
13 Aug. 2020 -
MEDIAGENIX talked with Scott Kirkpatrick, Senior Vice President of North and South American sales for NENT Studios UK, about release strategies, rights management and the future of the M&E industry.
28 Jul. 2020 -
Morten Engberg Stensgaard
Interview with Morten Engberg Stensgaard, Media Planner at TV 2 Danmark.
TV 2 Danmark went live with Promoplan, the MEDIAGENIX system that enables the marketing department to draw up an optimal promotion plan for all the promotion efforts of the organization and manage the complete promotion life cycle.
MEDIAGENIX has signed the United Nations Global Compact. This international commitment to 10 principles in the fundamental areas of Human Rights, Labour, Environment, and Anti-corruption encourages organizations and companies worldwide to implement a sustainable and socially responsible policy and to report on its implementation. With our adherence to the Global Compact principles , we want to show our clients, partners,…
27 May. 2020 -
“It's a major editing task if you want to reuse your archives from the past", says Thierry Delrue, TV Director at Belgian public broadcaster RTBF. We managed to draw him away from those archives to ask him how Corona changed his job overnight.
18 May. 2020 -
In an interview streamed by Produ Live, Joe Fregoso talks about the flexibility of the WHATS’ON platform as it caters to the needs of both international multimedia corporations and local broadcasters/OTTs