Content may be king, but the viewer is definitely calling the shots, certainly now that the internet giants have endowed them with even greater power. This has pushed media companies to start re-inventing themselves. Putting their compelling content on the viewer-preferred digital, on demand or linear platforms, they are seeking to provide all means for the viewer to connect with their content and their brand. 

On Wednesday 16 May trainer Willem had a full house for his Master Class on Reporting in WHATS'ON. During this basic training the participants discovered the vast WHATS'ON reporting capabilities. Communication and efficiency improve substantially when users have such easy acces to the data they need.

The participants of the Master Class on LAVA (Brussels, 19 April) were poised on the edge of their seats as trainer Jelena showed them the ropes of the single toolset for planning content on both VoD and linear delivery platforms. They went through the workflow of scheduling stand-alone and catch-up transmissions, preparing the destination materials and finally publishing the content. LAVA is about having the best of both worlds, VoD and Linear, in a single toolset, as on-demand services and linear broadcasting dovetail in today's content-centric media world.

See APB, April, page 29: interview with Managing Director MEDIAGENIX ASIA Johan Vanmarcke and CTO Peter Heinckiens: Staying content-centric to divert audiences back to the main channel.  

Birgit, Jelena, Lieven, Erwin, Wannes and Peter (taking the picture) surfing on the waves of success in Sweden as UR (Sveriges Utbildningsradio) went live with WHATS’ON. The Swedish public-service educational broadcasting company produces and broadcasts educational and general knowledge programmes on radio and TV channels, and has a VoD catalogue of more than 11,000 programmes available across several platforms.  

All seats were taken for our Master Class on Rights & Contracts in WHATS’ON. Key users from various sites came to Brussels to learn the ins and outs of the WHATS’ON Contract & Rights module. This module enables media companies to easily manage very complex linear and nonlinear rights across platforms and have their planning/schedules automatically validated against the rights and restrictions described in the module. By knowing the real-time value of their schedule and the programmes in stock, they can minimise waste and monitor their budget and cash flow with amortization plans and payment schedules. As the Master Class took place on Pi Day (March 14 = 3.14), we treated the participants to … pie.

On 7 February MEDIAGENIX was nominated as 'Trends Gazelle' for Flemish Brabant (Belgium). The annual ‘Trends Gazelles’ nominations, hosted by Belgian’s foremost business and finance magazine, Trends, celebrate the fastest growing Belgian companies per region and company size (large, medium and small) on the basis of their growth in revenue, staff and added value over a period of five years. Trends Gazelles are considered engines of innovation and inspiring role models for other companies. We see this nomination as another tribute to the mastery of the close MEDIAGENIX tribe and long-standing partnerships with a global and strong customer community. Both enable MEDIAGENIX to stay ahead of the curve amid disrupting changes in the media landscape. Picture: CFO Isabelle van Iseghem and Marketing Officer Geert Van Droogenboeck proudly posing with the 'Trends Gazelles' certificate.

Happy certified WHATS’ON configurers at MEDIAGENIX after a fun but intense day of tweaking WHATS’ON screens, features and functionality. They came to Brussels for a Master Class on WHATS’ON configuration and discovered extensive possibilities. As the Broadcast Management System that caters to the needs of big international networks and local broadcasters alike, WHATS’ON can be configured to the specific needs of WHATS’ON users sheltering them complexities that are irrelevant to them and giving them ready access to the info they need. WHATS’ON administrators can configure WHATS’ON to fit the needs and wishes of all users, a group of users or an individual user. In addition, depending on their permissions, most individual users can configure aspects of their work screens.