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Senior Go-To-Market Manager

  • Role: Product Development
  • Commitment: Fulltime
The mission of this awesome tribe at MEDIAGENIX is to enable renowned public and commercial radio and TV stations, on-demand platforms, OTT streamers and telcos to bring content to the viewer with our broadcast management system called WHATS’ON.

Your mission, should you accept it, is to orchestrate the Go-To-Market strategy of MEDIAGENIX by establishing concrete plans for increasing visibility, generating leads, and bringing new solutions to market.

YOUR CHALLENGES

  • As part of the MEDIAGENIX tribe you work together with the members of the Product, Marketing and Business Development teams within MEDIAGENIX to develop comprehensive plans, taking our solutions to market by developing the right mix of product packaging, price, channels and communication messages. 
  • You position our solutions within their competitive landscape in each market-segment, with a deep understanding of our competitive environment while being an evangelist of our unique selling proposition.
  • You establish the yearly Go-To-Market plan that best supports the sales objectives.
  • You develop targeted sales enablement solutions to support the sales team: * company presentations tailored by segments * ROI calculation tools enabling to position solution value and competitive separation elements.
  • You evaluate and propose the pricing strategy for new products and align overall pricing elements.
  • You establish plans for creating leads in the core segments we target. This includes developing the content approach for each segment: case studies, white papers and a growth hacking approach to lead generation.   
  • You are a sparring partner for the sales, account management and sales management team. This entails co-developing sales strategies and tactics aimed at improving sales productivity e.g. reviewing how the Go-To-Market solutions can make an impact at each step of the sales cycle.
  • You are a sparring partner for the product management department in order to prepare and orchestrate the successful launch of new solutions.
  • You are a member of the Product & Marketing team of MEDIAGENIX and report to the CPO. You work in close partnership with the Managing Directors of the regions. 

OUR WISHLIST

  • Relevant experience in the software industry of at least 5 years and having been in charge of driving lead generation plans.  
  • A good exposure to either or both product management and sales would be ideal in order to bring strategic thinking and turn it into compelling and impacting actions.  
  • Strong analytical capabilities to support your decisions and to create value based solution selling strategies. 
  • Exposure and understanding of the Media & Entertainment industry would be an additional strong plus.
  • Open to international travel.
  • Based in Belgium, willing to relocate or either open to travel on a regular basis to the Brussels office.
  • Next to English, fluency in Dutch or French would be very helpful, but not a necessity.

WE OFFER

  • We offer a competitive salary, including many benefits.
  • MEDIAGENIX cares for its employees and therefor offers a healthy work/life balance.
  • You grow = We grow! We assure the development of your talents and continuous coaching and support.

    • We are a human-centered employer, we speak up, dare, share and keep promises made. Interested in joining the tribe?

When you are enjoying content on TV, radio, smartphone, tablet or PC, you are also watching the works of the team that helps put that content right there. The mission of this awesome tribe is to enable renowned media companies worldwide to bring content to the viewer in the most efficient and future-proof way.

Our customers include public and commercial radio and TV stations, on-demand platforms, OTT streamers, telcos and their service providers.  BBC, Discovery, Disney, Viacom, ... they all go for growth in this excitingly fast-paced media world.

To help them grow, we deliver innovative software solutions—on premise or web-based in the cloud—that optimise the life cycle of their content across channels and services. These modular solutions constitute the most advanced and efficient backbone for media operations, streamlining the content supply chain from acquisition over planning, scheduling and rights management to publication and beyond.

The state-of-the-art technologies we use, our agile development methodologies, the transparent way in which we collaborate as a team, and the inspiring co-creation with our customers have taken us to the top of tech vendors in the international media world. Join us on this magnificent journey.
 

Location

MEDIAGENIX

1702, Dilbeek, Flemish Region, Belgium