The strategic and operational backbone for content
life-cycle and broadcast management
WHATS'On is aimed at maximising the efficiency and effectiveness of the workflow process for the needs of telco's, platform operators, TV and Radio stations. WHATS'On is an established, yet flexible and constantly evolving product that delivers high availability of valuable information, guiding users in their daily tasks and ensuring a smooth content and scheduling life-cycle.
From concept to the consumer and way beyond
Strategic and commercial decisions govern the shape and composition of the content offered to the consumer. In WHATS'On it is possible to manage VOD services or linear schedules on any broadcast platform. TV, Radio, broadband, IPTV, the Internet or mobile are all combined into one software solution. Data management, workflow support, integration, reporting and information distribution for all services are handled as part of one solution, based on the WHATS'On product.
In addition to managing the main content of all services and channels, WHATS'On also manages the life-cycle of trailers, bumpers and indents that promote your services and content. The advanced campaign planning tools allow for efficient placement of cross-media and cross-platform interstitials so that the consumer is informed of and attracted to the content and services being offered.
After consumption, the key performance indicators such as the number of downloads, views, ratings or generated revenue are imported. The required information is also now available for the different legal, business and reporting needs such as statistical analysis, management reporting, music reporting, viewing figures calculations, rights and finance reporting, as well as for strategic feedback to the decision-makers in the budgeting, marketing, acquisition and production departments.